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Grazia British

Editor

Grazia British

I focus on highlighting the latest in news and politics. With a passion for bringing fresh perspectives to the forefront, I aim to share stories that inspire progress, critical thinking, and informed discussions on today's most pressing issues.

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The case for personality-free AI

Hello again, and welcome to Fast Company’s Plugged In. For as long as there’s been software, upgrades have been emotionally fraught. When people grow accustomed to a product, they can come…

Why GPT-4o’s sudden shutdown left people grieving

OpenAI’s decision to replace 4o with the more straightforward GPT-5 follows a steady drumbeat of news about the potentially harmful effects of extensive chatbot use. Reports of incidents…

Indigenous knowledge meets artificial intelligence

Suzanne Kite’s AI art installations, for example, model a Lakota framework of data sovereignty: intelligence that emerges only through reciprocal, consensual interaction. Unlike systems…

Taiwan’s “silicon shield” could be weakening

Squarely in the middle Taiwan’s modern security uncertainties stem from the long-­contested issue of the island’s sovereignty. After losing the first Sino-Japanese War in the late 1800s,…

How to thrive amidst uncertainity

Olivia loves her position in product marketing. One day, Olivia’s firm announced it would be acquired by a Japanese company. Shortly afterwards top management was let go, including her…

Successful branding campaigns require a human touch

When was the last time a brand didn’t just catch your eye, but moved you—made you feel something real? Today, AI can produce logos, taglines, and campaigns at lightning speed. Algorithms…

Why the smartest creators are building studios

If the last 10 years were about creators building audiences, the next 10 will be about them building infrastructure. We’re entering the era of the creator-led studio. It’s already…

From experimentation to transforming customer value

Since ChatGPT was released nearly three years ago, individuals and companies have experimented with reactive AI, composing AI prompts to create articles, tables, translations, to-do lists,…