
CAA Promotes Six to Agent and Executive Roles
CAA has promoted six Elevate trainees, including Josie Abrahams, Stefano Priante, Will Purslow, Sydney Shiffman, Serena Silver and Morgan Southwick to agent or executive.
Abrahams has been promoted to executive in talent business ventures, Priante to agent in baseball, Purslow to agent in property sales, Shiffman to agent in the books department, Silver to talent agent and Southwick to executive in strategic development.
Abrahams, Priante, Silver, and Southwick will work from the agency’s Los Angeles offices. Purslow will be based in London, and Shiffman will be working out of New York.
Abrahams’ new role will include working with clients across the agency to build scalable businesses and establish lucrative, innovative partnerships in luxury fashion, liquor, beauty and more. She started her career in executive partnerships and events at Chateau Marmont before joining CAA in 2021 as an assistant in talent business ventures.
Priante started at CAA as an assistant in the sports division 2021. He was promoted to marketing professional and accepted into CAA Elevate in 2024.
Purslow will focus on building brand sponsorship opportunities for premium global rights holder. Before joining CAA, he began his career in the sports industry at Pitch Marketing Group in 2021. He joined CAA in 2022 as an assistant to Kiran Vora and Jack Fairs, was elevated to Professional in 2024, and was accepted into CAA Elevate in March 2025.
Shiffman will work across the agency to identify and create publishing opportunities for clients, with a focus on platform-driven nonfiction, particularly books by digital talent in the culinary, lifestyle and beauty spaces. Shiffman’s career started in 2021 at Ballantine, where she served as an editorial assistant before returning to CAA in 2022.
Silver started her career at CAA in 2021 at the agency’s experiential entertainment affiliate, Constellation Immersive. In 2023, she served as an assistant to Christian Carino before being accepted into CAA Elevate in 2024.
Southwick joined CAA in 2019 as an assistant to Michael Blank before being promoted to coordinator in 2022, and accepted into CAA Elevate in 2023.
Originally published by variety.com. Syndicated material does not necessarily reflect the views of Grazia British.
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