EXCLUSIVE: Louis Vuitton Is Coming to NYC for Cruise 2027

BEING A PART OF IT: Nicolas Ghesquière is to parade his cruise 2027 collection for Louis Vuitton on May 20 in New York City, WWD has learned.

The venue and other details are still under wraps.

Ghesquière, artistic director of women’s collections at Vuitton since 2013, typically selects an architectural marvel as a transporting backdrop for Vuitton’s cruise displays.

These have included the TWA Flight Center at JFK Airport in New York by Eero Saarinen, which took place in May 2019, just before the midcentury modern building reopened as the TWA Hotel.

Last year, Ghesquière went with a totally different mood, staging Vuitton’s cruise 2026 show at the Palais des Papes, a UNESCO World Heritage site in Avignon, France, and a marvel of Gothic architecture.

Over the years Vuitton cruise shows have taken place at locations including the Bob Hope estate by John Lautner in Palm Springs, Calif.; Brazil’s otherworldly Museum of Contemporary Art Niterói by Oscar Niemeyer; Kyoto’s Miho Museum by Ieoh Ming Pei; the Fondation Maeght in Saint-Paul de Vence by Josep Lluís Sert; Barcelona’s Park Güell, the fairy-tale gardens designed by modernist architect Antoni Gaudí; the Salk Institute in San Diego, a clifftop research facility, and Isola Bella, the small Italian island on Lake Maggiore that has been owned by the Borromeo family for some four centuries.

New York remains a strong magnet for European fashion brands: Last year, Alaïa paraded its winter-spring 2025 collection at the Guggenheim Museum, and Ludovic de Saint Sernin his fall 2024 collection in a warehouse space.

Chanel is scheduled to present its first Métiers d’Art collection designed by Matthieu Blazy on Dec. 2 in New York City.