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Frame Partners With Sotheby’s for First Collaboration

Frame Partners With Sotheby’s for First Collaboration

By Kim Browne

Celebrity

Frame, the Los Angeles-based fashion house, will unveil its first collaboration with Sotheby’s, the global leader in art, design and luxury.

The collection fuses high fashion with the heritage of Sotheby’s, offering a selection of wardrobe staples that embody the tradition of collecting art and design. The 31-piece limited-edition capsule reimagines preppy menswear and womenswear styles through a contemporary lens. Prices range from $43 to $1,298.

The collection draws inspiration from the energy of the 1980s, channeling Wall Street with navy blazers, argyle sweaters, Oxford button-downs, and pocket squares, along with off-duty pieces such as retro Ts, sweatshirts, pajamas, cashmere sweaters and socks.

A look from Frame x Sotheby's collaboration.
A look from Frame x Sotheby’s collaboration. Courtesy of Frame

The collection launches Wednesday and will be available in Frame’s 16 stores and at Frame-store.com, as well as Sotheby’s locations in New York, London, Paris and Hong Kong.

A men's wear look from Frame x Sotheby's collaboration.
A men’s wear look from Frame x Sotheby’s collaboration. Courtesy of Frame

An accompanying campaign, shot by Sean Thomas, features auctioneer Kimberly Pirtle and Sotheby’s senior vice president Ashkan Baghestani.

Originally published by wwd.com. Syndicated material does not necessarily reflect the views of Grazia British.

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