Ms. Rachel Launches Kids Play Couch With Family-Friendly Furniture Brand Nugget

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Nugget’s foam play couch has long been a favorite for parents and kids alike. With a mission to grow imaginations across the U.S, the brand pioneered family-friendly play furniture when it first launched in 2014.

Now, they’re tapping into the cultural zeitgeist with a strategic partnership with the ultra-popular Youtuber Ms. Rachel, who this week has launched her own version of the brand’s headlining Original Play Couch. The Ms. Rachel Nugget is now available to shop online for $289.

The Nugget Original Play Couch

With designs inspired by Ms. Rachel’s most popular songs, including “Hop Little Bunnies,” “If You Should Meet an Elephant” and “Wheels On The Bus,” the new launch highlights her song-driven education style, all while encouraging creativity, movement and connection.

“Play is one of the most powerful ways children learn. That’s why I’m excited to collaborate with Nugget, a company that shares our commitment to sparking imagination and connection at home,” Ms. Rachel, born Rachel Griffin-Accurso, said in a statement. “The Ms. Rachel Nugget was created to bring families together, and I can’t wait to see the joy it inspires in little ones everywhere.”

David Baron, CEO and co-founder of Nugget shares, “Our collaboration with Ms. Rachel embodies Nugget’s fundamental mission to grow imaginations through thoughtfully designed play furniture. The Ms. Rachel Nugget is a perfect testament to that commitment.”

Over the past few years, Ms. Rachel has transformed from a YouTube educator into a full-fledged children’s media brand with a suite of high-profile partnerships — from a global master toy deal with Spin Master to music collaborations with “Sesame Street” and John Legend. Most recently, Netflix signed Ms. Rachel to a streaming content deal.

The Ms. Rachel Nugget is now available to pre-order and will ship on Nov. 14, exclusively at NuggetComfort.com.