
Nicole Miller Signs Deal With Tycoon Enterprises for Licensing Program in Mexico and Latin America
Nicole Miller is expanding its brand to Mexico and Latin America.
The company has signed a new agent relationship with Tycoon Enterprises, founded in Mexico, to launch the Nicole Miller brand across Mexico and Latin America starting in 2026.
This partnership marks a key development in Miller’s international expansion strategy. Miller, which is owned by Gordon Brothers, will be positioned to scale quickly delivering localized collections and securing top retail placements.
Tycoon, a leading brand licensing agency in Latin America, was established in 1990 and operates eight offices across the region.
“This expansion into Mexico and Latin America is especially meaningful to me,” said Nicole Miller, founder of her eponymous brand. “As someone who has always found inspiration through travel, I’ve long admired the richness, vibrancy and spirit of this region.The women here reflect the kind of strength, style and individuality I design for. To bring the Nicole Miller brand to this audience feels like a natural and exciting next chapter.”
Carolyn D’Angelo, senior managing partner, head of brand operations at Gordon Brothers, who oversees Nicole Miller, said, “This partnership represent a strategic milestone in our commitment to grow Nicole Miller as a global lifestyle brand. Latin America is a dynamic and fashion-forward region, and with Tycoon Enterprises’ market expertise, we’re confident in our ability to scale rapidly and connect authentically with consumers. It’s an exciting step in building the brand’s international momentum.”
Tycoon Enterprises noted the strategic significance of the partnership.
“We are thrilled to add Nicole Miller to our portfolio at Tycoon, a name that stands out for its timeless style and bold designs. This partnership marks an exciting new chapter for us as we join forces with a brand that shares our passion for quality, innovation and elevated style. We’re confident that together we will create extraordinary opportunities and bring fresh, inspiring collections to Latin American customers,” said Dalia Benbassat, vice president of acquisitions and corporate relations at Tycoon.
Miller, who founded her company in 1992, has more than 45 fashion and lifestyle categories across women’s, men’s, kids, home, beauty, fragrance and other categories. In 2022, Gordon Brothers made a majority investment in Miller’s business.
Originally published by wwd.com. Syndicated material does not necessarily reflect the views of Grazia British.
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