Stephon Marbury’s Chamelo Eyewear Signs Former Shortstop Jose Reyes

Chamelo Eyewear has tapped former New York Mets shortstop Jose Reyes as an athlete ambassador — its first in the baseball arena.

Reyes will work with the brand to codesign a sunglass collection that incorporates a shield frame and the brand’s dual-tint technology. The collection will start rolling out on May 13 with its first model, La Melaza #7, which features the company’s Tint-Change Technology in a special colorway. The glasses will retail for $249. The rest of the collection will be unveiled throughout 2025.

As a part of the partnership, Reyes will also work with Chamelo on social media activations, upcoming photo shoots and video campaigns.

“Throughout my career, I always played with energy, boldness and a drive to set new standards, and it’s clear Chamelo embodies the same mindset,” Reyes said. “I’m thrilled to join Chamelo as their first ambassador and collaborate on releasing my own line of sunglasses. We’re bringing together cutting-edge style and unmatched versatility in a way that pushes boundaries, and I can’t wait to share it with the world.”

“Both José and I have a special connection to New York through our careers with the Mets and the Knicks. Our authentic ties to the city make this partnership feel even more natural,” said Stephon Marbury, chief brand officer of Chamelo and a former point guard for the Knicks.

“Chamelo’s mission is to push the limits of eyewear design and technology in a traditionally static industry,” said Reid Covington, chief executive officer of Chamelo. “José Reyes is exactly who we want representing our brand as someone who embodies both elevated style and dynamic performance.”