Upfront

Nvidia requires full upfront payment for H200 chips in China: sources
[ad_1] The US chipmaker imposes strict terms, demanding full payment with no cancellations, refunds or changes[BEIJING/SHANGHAI] Nvidia is requiring full upfront payment from Chinese customers seeking its H200 artificial intelligence...
Disney Plans May 12 Upfront Showcase, With 2027 Super Bowl Ads on Tap
[ad_1] Disney plans to hold three different events as part of its upfront sales process, guiding advertisers through its ad-tech, sports offerings and overall content slate as the company gears...
‘Daily Variety’ Podcast Recap: ‘Frankenstein’s’ Long Journey to Venice, ESPN Streaming Launch, TV Upfront Sales Wrap, Jake Tapper at Truth Seekers
[ad_1] That was the week that was for Variety — as covered on the “Daily Variety” podcast, hosted by co-Editor in Chief Cynthia Littleton. Variety‘s Brent Lang and Ramin Setoodeh...
Netflix Sells Out Ads Tied to NFL Christmas Games
[ad_1] Netflix said it had sold out all commercial inventory tied to its second streaming of NFL games on Christmas, the latest signal yet that sports events are driving the...
Primetime TV Sees Ad Dollars Decline for Third Consecutive Upfront, but Streaming Lends Boost
[ad_1] Madison Avenue continues to pull millions of dollars out of what was once its star vehicle — primetime TV — in favor of reaching smaller crowds of consumers watching...
LISTEN: Tatiana Siegel Sits Down With Trump-Loving Superman Alum Dean Cain; Disney, NBCU and Fox Wrap the Upfront Haggle
[ad_1] He’s spent a lot of time in blue tights. He’s embraced Donald Trump and the MAGA movement. And he has a healthy sense of humor about himself. All of...
Amazon, Roku Strike Deal to Pool Connected-TV Audiences for Advertisers
[ad_1] Amazon and Roku think they can sell more digital ads if they team up to do it. The two streaming giants, which control the Amazon Fire broadband interface and...
Upfront About It: Where Major Players Stand Going Into Annual Pitch to Advertisers
[ad_1] It’s razzle-dazzle time for TV. The largest platforms will converge in New York the week of May 12 to show off new content and put the hard sell on...