How discounting hurts long-term loyalty and profits
Discounting has been part of retail’s toolkit for decades, and it can be effective, especially during high-stakes shopping seasons. But as promotions become more frequent across the…
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Loyalty
TikTok’s new CEO brings Hollywood connections, ByteDance loyalty
OK picked an insider to lead its newly created US business, choosing an executive with deep ties to the entertainment world and history reporting up to ByteDance’s leadership.…
Inside Kith’s 15th Anniversary Collab With Asics + Details on Refreshed Loyalty Program
Kith is kicking off its 15th anniversary with a year-long celebration of special collections. And according to the sneaker and streetwear retailer, this begins with an evolution of the…
Fremantle’s Doc ‘Luca: Seeing Red’ Not Just About Ferrari, Argue Protagonist Luca di Montezemolo and Director Manish Pandey: ‘Family, Italy, Loyalty’
Fremantle’s new documentary “Luca: Seeing Red” takes on the former Ferrari chairman Luca di Montezemolo. But it’s not just about Ferrari. “That was one of the conditions. First – it won’t…
Theaters Have Re-Invested $1.5 Billion in Past Year to Keep Audiences Engaged With Premium Large Formats, Loyalty Rewards and Better Dining Experiences
That expanded menu. That collectible popcorn bucket. The reclining seats. Those amenities plus large screen format offerings are all part of how the North American exhibition industry has…
What women’s soccer fans can teach brands about building loyalty
I’ve lived in the United States long enough to call it soccer now—but where I come from, it’s most definitely football, and it is life. I grew up 20 minutes from Dens Park, home to…
EXCLUSIVE: Printemps Group’s Place des Tendances Bets on Loyalty and Logistics to Fuel Growth
In an era where fashion e-commerce is being reshaped by social media shopping and massive global platforms, Place des Tendances, the French multibrand retailer owned by Printemps Group, is…
Trump’s Latest Bit of Fascist Kitsch: Corporate Loyalty Tests
The price oligarchs must pay for all this, however, is not small. Trump’s pathological attachment to high tariffs, his never-ending threats to destabilize the Federal Reserve, and,…
Fanatics Launches Loyalty Program With 10 Million Initial Members
Fanatics is getting into the customer loyalty space. The digital sports platform on Tuesday launched Fanatics One, its first cross-business loyalty program that will offer rewards and…
Kash Patel Ousts FBI Official Who Fought Off Previous Loyalty Purges
Nothing is more important in Donald Trump’s second administration than subservience and loyalty. FBI Director Kash Patel ordered the ousting of two agents at the bureau Thursday, including…
Trump’s Toxic Toolkit: Lies, Corruption, Idiocy, Loyalty, Propaganda
As for idiocy: Some authoritarian leaders in history were intelligent men, but that doesn’t matter. Anyone with an army and police force and propaganda network behind him can be made to…
Returns, Refunds and the Fight for Loyalty
What happens “beyond buy” is no longer a consumer experience afterthought; it’s a strategic and financial imperative. Returns, refunds and delivery delays don’t just affect consumer…
Millennium Hotels and Resorts ties up with German hotelier Maritim in cross-brand loyalty deal
As part of the partnership, both companies will jointly participate in major trade shows and roadshows Millennium Hotels and Resorts has partnered Germany’s Maritim Hotels to launch a…
Trump’s Odious New Demand of the Civil Service: Loyalty Oaths
As I say, that’s how it works under a normal president. Under the aberration that is Donald Trump, executive orders often have no role other than to express Trump’s crotchets, partisan or…
Selfridges Introduces Loyalty Program
LONDON — Selfridges is rolling out a customer loyalty program that takes into account not just the money spent at the luxury department store, but also the time. The Selfridges Unlocked…
Trump's own unorthodox rise, focus on loyalty loom large as nominees face headwinds
For weeks, President-elect Donald Trump has faced a barrage of criticism over his nomination of Pete Hegseth for Defense secretary. Hegseth, an Army National Guard major and co-host of…
Trump Nominates Kash Patel as FBI Director for His Unwavering Loyalty, Throwing Christopher Wray Out of Job Prematurely
President-elect Donald Trump has picked Kash Patel to head the FBI, filling one of the few remaining presidentially appointed roles just two months ahead of his inauguration. The surprise…
Venezuelan military reaffirms 'absolute loyalty' to President Maduro
The Venezuelan military and police forces on Tuesday reaffirmed their loyalty to President Nicolás Maduro, as the electoral authority in the capital Caracas said it had presented official…