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Nike has a brand new look for its on-trend Air Max Phenomena sneaker loafer and the Burgundy Crush colorway couldn’t be arriving at a more fitting juncture. The Nike Air Max Phenomena will…
Nike’s got sneaker fans under a spell with its newest women’s Zoom Vomero 5 colorway. After becoming a staple lifestyle model over the last few years, the enduring Nike Zoom Vomero 5 is…
In celebration of the shoe’s 30th anniversary, Nike has commanded a good share of attention this year through numerous releases of the Air Max 95. From the return of the original “Neon”…
Aryna Sabalenka is back on top. For the second year in a row, the Belarusian tennis pro has won the women’s singles U.S. Open title. After a 2025 filled with disappointments, Sabalenka…
Those that can’t wait to get their hands, or feet, on the Nike Vomero Premium may not have to. That is, provided they’re in New York City. The flagship model of Nike‘s maximum-cushioned…
Tyler, the Creator has taken on narrator duties for Nike‘s ad relaunching the “Just Do It” campaign. The 60-second spot, which will get its first airing Thursday night during the NFL…
After debuting in a Cactus Flower colorway in August, Nike SB’s upgraded Air Max 95 runner-turned-skateboarding shoe is set to release in new looks in the coming months. A first look at…
Nike’s Air Foamposite Pro, the Swoosh-clad sibling of the original Air Foamposite One model, is set for a big push beginning this holiday season. The sneaker will return in its original…
Supreme is adding some variety to its Nike Air Force 1 offerings for fall 2025. The New York-based streetwear brand revealed Monday the preview and lookbook for its upcoming fall ’25…
Among the pantheon of Kobe Bryant sneakers, there are few styles as highly regarded as 2010’s Grinch colorway on his sixth signature model. The bright Green Apple Christmas colorway, which…
Nike shocked sneaker enthusiasts in May with the launch of a “Dirty Triple White” version of its classic Air Force 1. The shoe, meant to play along with internet memes of thrashed white…
Nike SB’s revamped Air Max 95 has only been available for just over a month, but some owners of the sneaker are already experiencing what can only be described as quality control…
Phil Knight is no stranger to giving back — and the Nike co-founder’s latest move cements his status as one of the most powerful philanthropists in the world. On Thursday, the Oregon…
When news of a collaboration between legendary Canadian interviewer Nardwuar the Human Serviette (Nardwuar for short) and Nike SB first emerged in May, there wasn’t much question over…
When it comes to holidays, Nike, Inc. has no qualms about getting playful with the designs of even its most closely guarded classic sneakers. Whether Valentine’s Day or Halloween,…
After teasing the futuristic sneaker for much of the year, Nike is preparing for the debut release of the G.T. Future. The Nike G.T. Future Fire will launch the dynamic basketball sneaker…
After being debuted by Travis Scott at Nike’s Toma El Juego event in July, the latest collaboration between the Beaverton, Ore.-based sportswear brand and New York City streetwear label…
Nike Inc. turnaround is going to take time, but at least its challenges are understood. That’s the conclusion from BMO analyst Simeon Siegel. He has an “outperform” rating on shares of…
Jannik Sinner clinched his first Wimbledon title on Sunday in a clean, all-white Nike kit punctuated by the GP Challenge 1 Premium — the performance-forward sneaker that’s quickly becoming…
It’s been less than a month since Nike’s new Ava Rover lifestyle sneaker emerged and while fans await a wider launch of that model following its collaboration with South Korean label Hyein…
Some of the year’s most in-demand Nike Air Max 95 OG Big Bubble colorways are being released and restocked this week, but there’s only one place readers will be able to find them. Retailer…
If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission. Every month, there’s a new drop of fresh Nike shoe…
From original colorways to new looks which accentuate the model’s finer points, fans of Nike’s remastered Air Max 95 OG Big Bubble sneaker have had plenty to choose from this year. With…
For the first time in 27 years, we saw a Nike commercial in the Super Bowl. Has it really been that long? Hard to believe that one of—if not the—world’s greatest marketing brands hasn’t…
