TikTok’s 5 Favorite Jean Shorts
As a true Midwest girl, jean shorts are practically part of my religion—and believe me, I’ve tried them all. From Daisy Dukes that barely grazed my thighs to the infamous crochet-lined…
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Celebrity
Sorry, French Tips—Fashion People Wear This Anti-Trend Pedicure Color 365 Days a Year
Here at Who What Wear, we write a lot about summer pedicure trends, from specific nail art looks to popular summer pedicure colors. That said, something that I like to look out for during…
Laufey Is Our Ultimate Coquette Beauty Icon—7
Laufey is one of those celebrities who continuously delivers beauty looks that are so aesthetically pleasing that our romance-loving hearts skip a beat. The Icelandic Chinese…
I Know, I Know, Summer's Not Over, But I Can't Get These 45 Affordable Suede Finds Off of My Mind
Sure it's still summer, but I can't help but have suede on the brain. Like most fashion people, I'm always looking at the season ahead and its trends, and suede everything is top of mind.…
U.S. Open 2025 Events Guide: The Food, Drinks & Parties Happening Off Court
Each August, tennis fans — and those who just like to be where the action is — flock to central Queens, N.Y., for the U.S. Open. New to the scene or need a refresher? Here’s a guide to…
These Are the It Sneakers Celebrities Love to Wear With Baggy Pants and Jeans
Baggy pants and jeans are still a leading trend even celebrities are following, and they are pairing them with these particular sneakers: Puma Speedcats. The most recent celebrity to sport…
I'm Getting a Jumpstart on Fall Shopping—33 Affordable Key Pieces You'd Find In a Wealthy Person's Closet
Ah, fall. We can't be reunited fast enough. In my world, cooler weather reigns supreme, especially due to the change over to chic layers. I know we're still in August, but I just couldn't…
Just Wait—From September, Fashion People Will Swap Ballet Flats For This Trending Autumn Shoe
If you’re looking to dip your toe into a fresh autumn trend, I know exactly where you should begin. Loafers and autumn are a love story we all know by heart, but this season, I've noticed…
I Don't Live in Paris, But These Chic Outfits Make Me Feel Like I Do
I've always dreamed of living in Paris. I fell in love with the French language and culture back in high school. I'd jump on the Eurostar (from London, where I was living) and visit the…
I’m a Beauty Editor That Rarely Gets Influenced—My Real Thoughts on This TikTok-Viral Toner After 1 Week
My day job consists of researching, testing, and writing about beauty products (and trust me—I love every second of it!), but after consuming (and creating!) so much beauty content…
Cool Dressers in NYC Are Wearing This Off-Kilter Basics Trend—25 Pieces I'm Shopping Because of It
What I love most about NYC is that it is a melting pot of cultures, foods, aesthetics, noises, etc. It's a place where people come to reinvent and explore themselves. Perhaps the most…
Black Sandals Are Nice and All, But in NYC, Everyone Knows This Shoe Color Looks Chicer With White Pants
One of the best things about New York City is that you never see the "expected" thing. There's always a surprise around the corner, and that includes people wearing different outfit…
We're Over Halfway Through 2025, and 90% of what I've Bought So Far Is From These 11 Brands
As a fashion editor, there are countless fashion brands on my radar, with new ones launching routinely. And while I love adding a variety of brands to my own personal wardrobe, there are…
The Key to Smelling Cool and European Is *This* Legacy Brand's Newest Launch
Can you really call something a nostalgic perfume if you still wear it just as often as all your other fragrances? That's the question I ask myself every time I spritz on Juicy Couture's…
9 Easy But Chic Outfits I Just Added to My Autumn 2025 Moodboard
Don't get me wrong, I love a bit of sunshine as much as the next person. But these sticky heatwaves? I'm over it. Give me a bright but cool September day now, please. My body might still…
I Hate Wearing Lipstick—5 Alternative Formulas I Swear by for a Softer Finish
I've made peace with the fact that I'm not a lipstick person. In fact, as a beauty editor who tests makeup for a living, I couldn't help but notice that my lipsticks have taken a backseat,…
How to Stop Your Weak Nails from Peeling, According to Experts
If your nails are constantly peeling, flaking, splitting at the tips or snagging on everything you touch, you're not alone. Nail peeling—also known as nail lamellar dystrophy or…
Jeans Will Always Be 'In'—These 5 Shoe Colours Freshen Them Up
Blue jeans are a modern-day cornerstone in almost everyone's wardrobe—they're what you reach for when you need something reliable yet effortlessly stylish. Whether you're grabbing coffee…
Calling All Petite Women — The Best Petite Dresses Are Here To Solve All Your Dressing Dilemmas
As someone who’s been navigating the pros and pitfalls of petite dressing for over 30 years, I’d like to think I’ve learnt a thing or two about dressing for shorter proportions. Firstly,…
This New High-Street Bag Will Have Everyone Asking You Where It's From (to the Point of Being Annoying)
Knowing how unpredictable the weather can be here in the UK, I’ll never speak badly of those few summer days when it’s actually hot outside. However, whenever this time of year comes…
Don't Wear Leggings to the Airport Without Seeing Lindsay Lohan's Much Chicer Alternative
No matter where you are in the world, the airport is a fascinating study in fashion choices. Travel outfits run the gamut from full-on pajamas to suits and ties—and everything in between.…
Phil Knight’s Record $2 Billion Gift Will Fund Cancer Care and Research in Nike’s Portland Community
Phil Knight is no stranger to giving back — and the Nike co-founder’s latest move cements his status as one of the most powerful philanthropists in the world. On Thursday, the Oregon…
Moncler Is Releasing a New Trailgrip Sneaker and a Winter Boot
Moncler is connecting mountain life and city life with two new shoe options, including a fresh interpretation of the Trailgrip sneaker and an archive-inspired winter boot. The Trailgrip…
Jefferies Analyst Prefers Nike Over On: Here’s Why
Jefferies analyst Randal J. Konik thinks Nike Inc.’s turnaround is showing more than just a few green shoots — and that could stall On’s growth. “Nike’s Vomero Plus is outperforming On’s…