Frame Partners With Sotheby’s for First Collaboration

Frame Partners With Sotheby’s for First Collaboration


Frame, the Los Angeles-based fashion house, will unveil its first collaboration with Sotheby’s, the global leader in art, design and luxury.

The collection fuses high fashion with the heritage of Sotheby’s, offering a selection of wardrobe staples that embody the tradition of collecting art and design. The 31-piece limited-edition capsule reimagines preppy menswear and womenswear styles through a contemporary lens. Prices range from $43 to $1,298.

The collection draws inspiration from the energy of the 1980s, channeling Wall Street with navy blazers, argyle sweaters, Oxford button-downs, and pocket squares, along with off-duty pieces such as retro Ts, sweatshirts, pajamas, cashmere sweaters and socks.

A look from Frame x Sotheby’s collaboration.

Courtesy of Frame

The collection launches Wednesday and will be available in Frame’s 16 stores and at Frame-store.com, as well as Sotheby’s locations in New York, London, Paris and Hong Kong.

A men's wear look from Frame x Sotheby's collaboration.

A men’s wear look from Frame x Sotheby’s collaboration.

Courtesy of Frame

An accompanying campaign, shot by Sean Thomas, features auctioneer Kimberly Pirtle and Sotheby’s senior vice president Ashkan Baghestani.



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Kim Browne

As an editor at Grazia British, I specialize in exploring Lifestyle success stories. My passion lies in delivering impactful content that resonates with readers and sparks meaningful conversations.

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