Louis Vuitton Unveils 2026 Formula 1 Season Trophy Trunk

Louis Vuitton is kicking off the second year of its official multiyear partnership with Formula 1 through its signature Victory Travels in Louis Vuitton, introducing bespoke trophy trunks for champions worldwide.

Ahead of the new season, 22 drivers across 11 teams descended on Bahrain for pre-season testing sessions, posing for the traditional season-opening drivers’ photo call next to the FIA Formula One World Championshiptrophy — presented in its bespoke Louis Vuitton Trophy Trunk. The photo call was organized by Formula 1.

Over the course of the 2026 season, Louis Vuitton will travel alongside the Formula 1 racers with 24 Louis Vuitton Formula 1 Trophy Trunks in tow. Along with the unveiling of its bespoke Trophy Trunk, Louis Vuitton announced before the end of 2025 that the French luxury fashion house would serve as the official title partner of Formula 1 Monaco Grand Prix.

“Becoming title partner of the Monaco Grand Prix was a natural decision, given that our relationship has only grown stronger since 2021,” Pietro Beccari, chairman and chief executive officer of Louis Vuitton, said of the French luxury fashion house’s new role as the official title partner of Formula 1 Monaco Grand Prix. “This partnership echoes the values of both the principality and the Automobile Club de Monaco and allows us to celebrate victory and excellence, making the Formula 1 Louis Vuitton Grand Prix de Monaco 2026 one of the highlights of the season,” he said.

Louis Vuitton’s partnership with Formula 1 will be reflected across all trackside locations this season, inspired by the sport’s speed and ingenuity. While turning the page on a new chapter in Louis Vuitton’s relationship to the sport, Formula 1 will also see new regulations and implementations during the 2026 season.

Smaller, lighter cars will hit the track as the season kicks off with the Australian Grand Prix at the Melbourne Grand Prix Circuit on March 7. Two new teams — Cadillac Formula 1 Team and Audi Revolut F1 Team — will also hit the track in 2026. Madrid will join the schedule with its inaugural Grand Prix beginning Sept. 11.