The Top Five Sneakers From the 2026 NBA All-Star Game
The NBA All-Star Game seems to have found a competitive format this year its three-team, “USA vs. World” round-robin tournament. As the players bought in, they did so in some of the finest…
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Adidas
Adidas Opens First U.S.-focused Soccer Store Amid World Cup Mania
Adidas has opened the first U.S.-only soccer-focused flagship store ahead of the 2026 FIFA World Cup’s kickoff this summer in North America. The 9,000 square-foot store opened on Thursday…
Adidas plans 1-billion-euro share buyback after profits jump
Adidas reported stronger-than-expected fourth-quarter profits and announced a fresh share buyback, as it looks to maintain its momentum with retro sneakers – alongside new running…
Adidas and Edison Chen Celebrate Lunar New Year With Superstar Dress Shoe and Qi Flow Sneaker
Adidas Originals and Clot by Edison Chen are continuing their longstanding partnership in a new collection in honor of Lunar New Year 2026. The collection, which aims to celebrate Chinese…
A Big Reveal: Willy Chavarria Debuts First In-House Shoe Collection at Paris Fashion Week
Willy Chavarria’s first in-house footwear collection is here after years of collaborations with the likes of Allen Edmonds, Adidas, K-Swiss and others. Spanning both women’s and men’s…
Willy Chavarria Fall 2026: Willy’s World
They say it takes a village. Make that a small town, in the case of Willy Chavarria’s latest runway show, which brought together a cast big enough to fill a sports arena on the outskirts…
StockX Finds Mizuno as the Fastest Growing Sneaker Brand of 2025 and Predicts a Big 2026 for Bad Bunny and Adidas
StockX has crunched the numbers for 2025 to release its seventh annual “Big Facts: Current Cultural Index” report. Mizuno emerged as the fastest-growing sneaker brand on the resale…
3,000 Consumers Sound Off on Athletic Footwear Brand Preferences: Who Came Out on Top?
Which athletic brands are top of mind for consumers? UBS’ Global Sportswear Consumer Survey, which includes footwear, takes a look at a number of categories that include brand awareness,…
Puma Taps JD Sports, Adidas Alum Nadia Kokni as VP of Global Brand Marketing
Just months after reorganizing its brand marketing division, Puma has hired Nadia Kokni as its new vice president of global brand marketing. Kokni replaces Richard Teyssier, who has…
Gap x Loewe, Hermès x Adidas: Experts spill their dream collabs for 2026
Fashion collaborations are nothing new, but 2025 felt like a year particularly stuffed with branding matchups. There’s a reason why this might be happening. “Online platforms have become…
Why Is Fear of God and Adidas' Partnership Ending?
Fear of God and Adidas‘ partnership will come to a close after five years. Label designer and founder Jerry Lorenzo confirmed the move Thursday and a video interview published by Complex…
Our Editors Weigh In on the 12 Best Shoes to Gift Every Woman This Holiday
If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission. 12 Most Gift-Worthy Shoe Picks for Her View more +…
Edison Chen Reimagines the Adidas Superstar With Clot x Bape Fusion Camo and a Ripple Sole
Adidas Originals, Clot and Bape have teamed up on a new take on the Superstar, extending Edison Chen’s ongoing run of reinterpretations for the brand. The project pairs an off-white…
How Pharrell Williams’ Adidas Virginia Adistar Jellyfish Became the Designer’s Biggest and Boldest Sneaker Yet
On Dec. 3, Pharrell Williams will be honored with the Shoe of the Year award at the 39th annual FN Achievement Awards. Below is an article from the magazine’s Dec. 1 print issue about the…
Step Into Savings With These 19 Top Cyber Week Deals on Shoes From Brands Like Nike, Dr. Martens, and Ugg
One last chance to treat your shoe rack to the best of the best this season. Source link
The Best Sneakers Releasing in December
Every December brings a few constants in the sneaker world. This year, there will be an abundance of Christmas-themed basketball kicks, and Jordan Brand will release an Air Jordan 11 just…
James Harden Finally Debuted His New Signature Sneaker, the Adidas Harden Vol. 10
Adidas’ basketball division is continuing to ride the momentum it established in late 2023 and throughout 2024 with Anthony Edwards’ debut signature sneaker. The latest pair to build off…
Louis Vuitton, Gucci and Prada Are Ebay’s Top Brands for 2025
EBay released its Watchlist recap for 2025, with some surprises and some notable takeaways. Tapping eBay’s resident stylist, Brie Welch and designer and tastemaker Margherita Maccapani…
Adidas Covered Its New ‘Crystal White’ Samba in Hundreds of Rhinestones
In October, a black-based Adidas Samba completely covered on rhinestones surfaced with an anticipated arrival during the holiday season. But that pair isn’t the only upcoming Three Stripes…
Adidas Is Mashing Up the Superstar With the Predator's Aggressive Stripes and Croc Leather
Adidas has been leading soccer’s expedition into lifestyle sneakers for years, a trend that only looks likely to grow stronger as the 2026 World Cup draws near. And while the Predator has…
Adidas and Moon Boot Team on Their Second and Final Capsule Collection Featuring Two Footwear Options
Adidas and winter boot brand Moon Boot have revealed their second and final capsule, a space-inspired collection with futuristic flair. The head-to-toe collection, available Thursday,…
Steph Curry’s Next Act: Potential Suitors Post Under Armour
There likely won’t be any shortage of potential suitors for Stephen Curry‘s brand now that it is parting ways from Under Armour Inc. in 2026. The Under Armour and Steph Curry partnership…
Running Is Delivering Across the Board for Athletic Brands. Why Are Times So Good and How Long Can They Last?
During a year in which athletic brand performance has been uneven, there is one undeniable bright spot: running. Regardless of a company’s overall fortunes, the category is performing…
Pharrell Is Collaborating on a New Edition of Adidas' Hit Daily Running Shoe
Pharrell Williams and Adidas have made a lot of noise with the introduction of their Jellyfish sneaker this year, but another collaboration that may have gone under the radar was their…