How Trump May Unintentionally Cut Carbon Emissions
President Trump has expressed little interest in fighting climate change. One of his key cabinet officials has even sought to evaluate whether humanity benefits from a warming climate, in…
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Consumer Behavior
Adidas Warns Sneakers Will Cost More in the U.S. as Trump’s Tariffs Take Effect
The German sportswear company Adidas said on Tuesday that the increase in tariffs would lead to higher prices for its sneakers and sportswear for U.S. customers. “Since we currently cannot…
As Recession Fears Rise, ‘No Buy’ Takes On New Urgency
With many Americans concerned that President Trump’s tariffs will make most products more expensive and possibly tip the United States into a recession, some consumers say they are opting…
A Sign That Consumers Are Anxious: They’re Cutting Back on Snacks
Consumers, worried about the economy, are pulling back on their spending, and that anxiety is translating into lower sales and profits for some of the country’s largest consumer-oriented…
Retail’s Crossroads: Plotting a Course to Redefine Success
The retail industry finds itself at a critical inflection point as it grapples with a global trade war, inflationary pressures, shifting consumer behaviors, supply chain disruptions and…
Has the Age of Digital Wallets Arrived?
Zelle is on fire. The easy-to-use digital wallet (consumers just need an email address or U.S. mobile number to send money to friends and family) just posted a record-breaking $1 trillion…
90% of Gen Z Tie Clear Vision to Self-confidence, According to Acuvue
Acuvue wants Gen Z to feel “seen.” The Johnson & Johnson contact lens brand went straight to the source to find out how Gen Z consumers consider eye health and vision today through a…
U.S. Households Ramp Up ‘Doom Spending’ in Preparation for Possible Pandemic, Tariff Impacts
The latest consumer research from CreditCards.com reveals a disturbing trend: U.S. households are “doom spending” and stockpiling in preparation for another pandemic and tariffs. This most…
How the State of Consumer Search Continues to Evolve Past Search Engines
New research from adMarketplace, the native search advertising provider, takes a deep dive into consumer purchasing decisions and search behavior for products and brands — finding online…
Happy Returns Tackles Online Fraud While Working to Improve Online Shopping
Navigating the dense forest of modern retail, Happy Returns is working to serve the industry as a beacon for innovation, particularly in the tricky terrain of online shopping and returns.…