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Brand

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Unlocking Amazon’s Power for Beauty Brand Growth

What brands do off Amazon is equally as important as what they do on Amazon — “even if you’re off Amazon, you’re on Amazon.” That was the word from Christopher Skinner, cofounder and chief…

4 ways to make a brand indispensable

When we first started Little Spoon, our mission was clear: Make fresh, healthy food accessible at every age and stage of early childhood. But we quickly realized checking the proverbial…

The secret to brand longevity

Before I was ever involved in the flower business, I jumped from job to job, trying to figure out where I belonged. I grew up in South Queens, New York, where the role models on my block…