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Will Smith is in the middle of his “Based on a True Story” summer tour, and the rapper is pairing multiple custom jackets with classic Nike Air Force 1 Low sneakers. On Sunday, while…
Jannik Sinner clinched his first Wimbledon title on Sunday in a clean, all-white Nike kit punctuated by the GP Challenge 1 Premium — the performance-forward sneaker that’s quickly becoming…
When it comes to Ja Morant’s signature Nike line, there is no shortage of themes and storytelling. Now on his third model, Morant’s shoes often feature concepts which tie back to his…
LONDON— How does a brand bounce back? Intertwine with popular culture? Or appeal to a new, seen-it-all generation? Oli Walsh thinks about these questions all the time. The founder and…
Nike‘s challenged Converse division has a new CEO. Aaron Cain, a 21-year Nike Inc. veteran, is taking over the top job at Converse. He succeeds Jared Carver, who is leaving the brand after…
The Levi’s x Nike Air Max 95, which got its initial release on Thursday and will drop again Friday, has been one of the high points for a summer dominated by the sneaker celebrating its…
Only one sneaker logged more minutes in the NBA last season than Sabrina Ionescu’s Nike Sabrina 2. That’s according to Kix Stats, which monitors shoes worn in the NBA and WNBA and found…
After a speedy sell-through of Caitlin Clark’s Nike Kobe 5 Protro in June, another one of the WNBA star’s rookie-year sneakers is set to arrive at retail soon. This time, it’s the Nike…
With the 2025 AT&T WNBA All-Star Game fast approaching on July 19, more details are beginning to surface pertaining to the weekend’s footwear releases. One pair that is sure to be a…
Caitlin Clark‘s first personalized Nike Kobe sneaker flew off the shelves. The Caitlin Clark x Nike Zoom Kobe 5 Protro “Indiana Fever” dropped on Monday and quickly sold out, with resale…
Nike quietly released a new version of the iconic triple-white Air Force 1 Low for women this month — and despite a lack of promotion, the new style has already sold out. The latest spin…
Among the numerous sneakers debuted at Paris Fashion Week was a collaboration fusing two brands from the States: sportswear powerhouse Nike and bicoastal retailer Premium Goods.…
When the debut collaboration between Lego and Nike was revealed in May, a singular look at the project’s Dunk Low collaboration was included and now, a detailed look at the sneaker is…
Kobe Bryant’s Nike signature line changed the game of basketball, but the late NBA legend and the Beaverton, Ore.-based sportswear brand were already making waves in the industry prior to…
In the Venn diagram of my personal interests, emerging trainer trends and Harry Styles occupy two steady circles—and this week, the unexpected happened: they overlapped! Spotted wearing…
Nike Inc.’s stock soared 15 percent and closed at $72.04 per share on Friday, one day after president and chief executive officer Elliott Hill told investors that the worst is behind them.…
Shares in Nike, Inc. (NYSE: NKE) are trading much higher this morning after the company announced its Q4 2025 results. Yet those results saw Nike post some of its worst earnings in a…
Nike reported sharply lower quarterly profits on Thursday, but signalled it was past the worst stage of a corporate retooling as it implements “surgical” US price increases to defray…
Shares of Nike Inc. slipped 1 percent to $62 on Thursday afternoon following fourth-quarter 2025 results, which were in-line with expectations, but not as high as the company would like.…
If you purchase an independently reviewed product or service through a link on our website, Variety may receive an affiliate commission. Decorated Kenyan track and field star Faith…
Although fashion can typecast designers, Virgil Abloh’s agility in complexity and his ability to not just build community, but also guide it, transcended that. With her new book “Make It…
Tyla brought her signature blend of early-2000s nostalgia and footwear fluency to the 2025 Nickelodeon Kids’ Choice Awards on Saturday evening, serving as the evening’s host and rolling…
The new brand is set to be called NikeSKIMS, and is expected to include training apparel, footwear and accessories for women Nike’s launch of a new women’s activewear brand in the…
No matter the color, Nike’s Air Flightposite sneaker is a thing of marvel. Its flowy, sculpted design was ahead of its time upon its release in 1999 and remains one of the brand’s most…
